Who I am

I bring practical expertise in digital marketing and e-commerce, with a strong track record across both B2B and B2C industries. I've managed websites, developed engaging content for social media, and executed high-impact paid ad campaigns across platforms like Google and Meta.

Fun fact about my life: originally from Russia, I spent eight years living and working in China, where I gained deep insights into international markets, consumer behavior, and diverse work cultures. That experience sharpened my adaptability and decision-making skills in fast-paced environments. During this time, I collaborated with prominent brands such as Miss Sixty, Poizon, Aosom, and Syinix, gaining industry exposure in everything from fashion and tech to pharmaceuticals and digital agencies.

Now based in Toronto, ON, I'm eager to bring my global experience, creativity, and data-driven approach to the Canadian marketing landscape. I’m passionate about crafting strategies that increase engagement, enhance brand presence, and drive measurable results, like achieving 13.6 ROAS, generating 10M+ impressions, and significantly improving search visibility for my clients.

Want to learn more about my skills? Check my résumé!